Summer is coming to an end, but beachin' season continues year round. Many of you follow and engage with us on Instagram, so you are well aware that the beautiful view of the shoreline is amazing to see when the lakes freeze over and the snow covers the shoreline. In the past our clothing lines have had an emphasis on tees and tanks throughout the entire year. The focus was on our Gone Beachin' Unsalted apparel line in the Spring and Summer and the Gone Beachin' Salted apparel line in the Fall and Winter.
We are going to introduce a new design for salted and unsalted featured on a crew neck sweatshirt. SoHa Surf Shop in South Haven, MI has pioneered this new design in their shop and customers are loving it! The sweatshirt is a sponge fleece design with a comfortable and breathable fit. This will be available online in early October.
Our company opened a flagship shop in Hudsonville, MI in July. It is mainly used for manufacturing your apparel in-house. We partnered with Print Rapids and Great Lakes Made to make that possible. I am a co-founder of those companies as well. The great thing about this collaborative shop is that each company works together to achieve goals for you as the customer.
A custom screen printing company that works to design and screen print apparel, merchandise, and packaging. You can view video clips and photos on the Print Rapids Instagram. Print Rapids focuses on printing for the community in the Grand Rapids, MI area, but has printed for events, businesses, and groups all over the U.S. The company uses manual presses to print on apparel and merchandise by hand. We have a special contract to print our apparel exclusively with Print Rapids so we can continue having our products designed and printed in the USA. This will eventually create more opportunities for employment as the brand continues to grow.
An online marketplace for makers and designers of the Great Lakes Region. I created this marketplace to have a similar setup to Etsy with a niche focus on location. Customers can purchase handmade or designed products from makers and designers based on the location they choose. It is the perfect way to shop locally from the comfort of your home. You can view products on the Great Lakes Made Instagram. Great Lakes Made gives Gone Beachin' the opportunity to sell products locally while helping other makers get their name out in the world. Great Lakes Made works with Print Rapids to design and print their own products and will eventually print the packaging when seasonal subscription boxes become available.
The new shop is setup mainly for manufacturing, but we do have a boutique in the front of the shop. This gives you the opportunity to pick out your favorite t-shirt, hoodie, tank top, etc. and match it with your favorite design. From there our staff can screen print it on the spot! This takes about 15-30 minutes to complete so you can have your Gone Beachin' gear fresh off the press!
I am always eager to hear your suggestions on new ideas and designs so please leave a comment for us below or in our suggestion box. I am excited to grow the brand with your support as we move forward. Enjoy 50% off our entire website from September 19 - 25! We're excited to release our new line in October.
We are also excited to welcome our new intern @JennTatrow from Grand Valley State University in the mix. She will be utilizing her photography skills to help with photoshoots of our new line and lakeshore photography. Visit our Careers & Internships page for opportunities you may be interested in.